Since founding the pioneering Young Money Blog in 2011, Iona has become one of the most respected financial writers of her generation, with a rare combination of accessibility and authority. Iona’s beginnings in the finance world came when she was a jobbing musician still living at her parents home back in Edinburgh, and her savings were burgled from her piggy bank. All she knew about money needed to change and her dyscalculia meant her uphill struggle was larger than most. Iona founded Young Money Blog to help her generation get to grips with their finances and quickly found an audience with her down-to-earth, witty and helpful analysis of the financial problems facing millennials. Iona has also appeared on Channel 4’s Cryptocurrency: Has the Bubble Burst?; Rip Off Britain; NewsNight; Question Time and the One Show. She also recently reported for Radio 4’s File on 4, investigating record complaints about social housing and allegations of degrading treatment of tenants, with another report airing this Autumn.